- Turn your next shop into your next pay day
Get paid to shop, audit and share what you find
Visit real stores, restaurants and venues, spot what's working (and what isn't), and get paid for telling us. No experience needed, and it's free to join.
- The perks
Work that fits your life, not the other way round
Paid for every visit
Work whenever suits you
No experience needed
Free to join
Why it matters
Why brands pay for your opinion
Head office can't be in every branch, and staff behave differently when the boss is watching. Your visit shows brands what customers really experience, so they can fix what's broken and reward what works.
What you'll be looking out for
Every brief is different, but most assignments focus on the things that make or break a customer visit.
Service and friendliness
Were you greeted, helped and thanked like a valued customer?
Cleanliness and presentation
Tidy shelves, clean tables and displays as the brand intends.
Speed and efficiency
How long you queued, waited or were left without help.
Product knowledge
Could staff answer your questions with confidence?
Brand standards
The small details each brand asks its teams to get right.
- Common questions
New here? Here's what you need to know
What is mystery shopping?
You visit a business as an ordinary customer, then share honest feedback on the experience through a quick form. No acting required, just an eye for detail.
Is it free to sign up?
Yes, registering with Serve First is completely free, and it always will be.
Is mystery shopping legitimate?
Yes. We work with well known multi-site brands who pay for honest, structured feedback on their locations. There's never a fee to join, and shopping costs are reimbursed when agreed in advance.
How do I get started?
Sign up in a few minutes, and we'll start matching you with assignments near you. See how does it work for the full walkthrough.
How much can I earn?
Payments range from £4 to £40 depending on the assignment, with reimbursement for agreed shopping costs.